Update cookies preferences

How AI can be used to benefit eCommerce stores

AI Is transforming the digital world. We have identified some AI modules which can help merchants streamline their process and improve the performance of their sites

Discover how AI can transform your eCommerce store and improve its performance! As a web development agency, we understand the importance of utilising AI tools to provide an optimised experience for your customers, while also saving you time and money.

Artificial Intelligence is the process of machines learning how to simulate human intelligence, through recognising and processing language, speech, and visions. Here are some AI modules that can benefit your eCommerce store:

1. Search Optimisation 

Algolia AI

Algolia AI is a self-learning technology that improves the quality of search results on your website. It understands the habits of customers and offers personalised results to improve their experience. Customers can search in their native language and receive relevant results even if queries have typos.

AI compare

2. Improve SEO and Performance 


SpeedSize is an AI technology that compresses your videos and photo to help improve the performance and speed of a site. It maintains high-quality images or content while reducing the size by 99%. It guarantees improvements to Google Lighthouse Web Vitals, therefore improving your SEO ranking.

SpeedSize compression quality comparison

3. Provide a Personalised Experience 


Quin Engine is an audience engine AI that uses real-time data, and customer behaviours to segment your audience and create actionable insights. It can personalise their journey by identifying the customers through their shopping habits on your site and their interactions.

Infographic on how Quine Engine works to help conversions on your eCommerce store

4. Improve Search Experience 


Syte.ai allows your customers to find products through a visual search experience. Customers can search using image uploads and AI will produce personalised results. 

Syte also has other great features such as AI Tagging and Merchandising.

AI tagging and merchandising with editable attributes

5. Organise your Products in Excel

Excel Formula Bot

Excel Formula Bot generates formulas for Excel and Google Sheets to save you time on problem-solving. You can use Excel Formula Bot to create formulas to help organise merchandise attributes, and quantities ready for import and exporting product data.

6. Save time with Generated Product content


ContentAI can automate and ease the process of content creation for websites. It generates product descriptions - long and short, and SEO by scanning your product catalogs. 

Content AI can save you money and time with those with hundreds and thousands of SKUs.


7. Optimise the engagement of your email marketing 

Seventh Sense

Seventh Sense creates personalised email delivery for every customer to increase conversions. It alters the delivery time for optimal engagement, segments customer types and gathers data for reports.

These are just a few innovative AI tools we have discovered when developing websites for our customers, and working as an eCommerce agency. Integrating AI into your workflow throughout your business (where appropriate) can help you optimise your time, and save money while also improving customer experience and increasing conversions.

Ready to optimise your eCommerce site with AI? Contact us to learn how we can help you integrate these innovative tools into your workflow!


Phoebe Dodd

Designer & Content Creator

Phoebe is a Designer and Content Creator who has worked in design since 2019 and has been with Develo since 2020. Phoebe’s favourite aspect of Content Creation is creating engaging graphics and videos that blend storytelling and marketing. Her biggest achievement from working at Develo is enforcing humanised content in a B2B business that engages with our target audience. Outside of work, she can be found competing in cross country and athletics, or walking her Romanian rescue dog, Lyla.

Develo is a leading Magento agency and eCommerce web development company based in Birmingham, in the UK, serving clients globally since 2010. Our Blog covers topics around the array of services we offer including Magento web development, Hyvä themes development, Adobe Commerce, PunchOut catalogues, ERP integrations and much more. To speak to a friendly member of the team about your next project, contact us here.



Ready to start your next project?

See how we can help you accelerate your business