Bamford Case Study - Hyvä Migration & Performance

4.9 on Google

Rebuilding for speed, performance, and smoother journeys

We partnered with Bamford to rebuild their Adobe Commerce site using Hyvä Themes, creating a fast, lightweight Magento frontend optimised for page speed and overall performance. As a result, we delivered a more responsive shopping experience with a smoother customer journey.

Bamford product collection showcasing skincare, wellness and lifestyle items across desktop and mobile interfaces

The power of a high-performance Hyvä frontend

The Hyvä rebuild delivered major improvements in speed, stability, and user experience. By refining key journeys and enhancing mobile optimisation and performance across devices, we helped Bamford increase engagement, improve conversion rates, and establish a platform built for future growth.

+24%

Increase in transactions

13%

Increase in revenue

+92%

Increase in conversions

Key Features

Hyvä Adobe Commerce migrationReusable design componentsKlevu smart search & merchandisingUS/UK StoresApple / Google Instant Pay

Intelligent eCommerce search with smarter cross-sell moments

We implemented an AI-powered search and merchandising engine that accelerates product discovery and enables smarter cross-selling. This creates a more personalised shopping experience that boosts engagement and strengthens conversion performance.

Bamford fitness essentials category page showcasing activewear collection with filtered product listings

Bamford spring product collection featuring skincare and wellness items with smart search and category filters

Designing for discovery, accessibility, and visual impact

Designed with an editorial feel and a focus on discovery, the site introduces gradient overlay controls to enhance image contrast and accessibility. This gives the Bamford team full flexibility to build and update content while ensuring every page remains consistent and on brand.